Bicol tourism advocate shares digital marketing expertise at the 3rd Digital Influencers Marketing Summit

Hailed from Bicol, Apple Allison Perez of, a marketing professional will be the guest speaker at the upcoming 3rd Digital Marketing Summit Manila at SMX Convention Center, SM Mall of Asia on September 13, 2014.

The #DIMSummit aims to empower entrepreneurs, marketers, and advertisers with insights on working with influencers and brand advocates. Highlight of the event includes the keynote of Mr. Anton Diaz of Our Awesome Planet about expanding Digital Influence outside of the Philippines. This is very relevant with the forthcoming ASEAN 2015 integration.

3rd Digital Influencers Marketing Summit

Allison will share her expertise as one of the panel members for the topic about Promoting Tourism, Travel, Culture through Digital Influencers and Social Media. As an advocate of the tourism promotion in the Philippines and a Travel Insider of Choose Philippines, she will give practical tips on how to tap digital influencers and create network of ambassadors to promote tourism, travel and culture. She will highlight some of her experiences as the marketing manager of the most recognized and awarded hotel in Bicol for the past 3 years.

Apple Allison has strong ties with other bloggers which helps with the promotion of emerging tourists destinations and local businesses in Bicol. In May 2014, she initiated Date in Daet, a tourism advocacy campaign which brings bloggers, businesses and key stakeholders closer to Daet, the capital town of Camarines Norte and the no.1 most competitive municipality in the Philippines.

Date in Daet Bloggers and Partners

As a firm believer of Fun Theory, it is no surprise that Apple Allison is also big supporter of It’s More Fun in The Philippines campaign by the Department of Tourism. Aside from her blog posts and social media accounts, Apple Allison spreads the word about the fun in our country by being one of the most active Fun Ambassadors. She’s currently one of the Top 3 Fun Ambassadors with high fun score which she earned by posting about her fun travels around the Philippines as well as by creating and sharing It’s More Fun memes to her network.

Attendees to the DIM Summit 2014 can expect a highly-interactive session with digital marketing practitioners. It is an ideal conference for current and aspiring influencers, thought leaders as well as recognized brand advocates. Be inspired and learn from Ms.Apple Allison and other well experienced speakers. Make yourself and your brand relevant online by sparking participation and collaborations. Session starts at 9 AM with the introduction of event participants as a warm-up to the event.

Complete details can be found at
To know more about Ms.Apple Allison’s journey to SMX and the influencers who influenced her, visit

Instagram @msappleallison  
Facebook Page Sole Searching Soul 
Twitter @soleSsoul 
Youtube Channel  Sole Searching Soul


The organizer aims for the participants to be inspired by them, gain insight, and reflect on their own digital influencer potential. More than just a summit, you will also have unlimited access to free learning programs and materials for 1 year.
The event is a prime gathering of digital influencers, DigitalFilipino Club members, emerging influential bloggers, real estate service professionals, tourism advocates, and various  retail and service industry practitioners.

For 2014, they are also integrating the Digital Influencer Boot Camp community  to supplement the digital influencer community build-up. This way, you get to build your connection with fellow digital influencers through regular sharing of information and insights. For more info, visit
8:45 AM to 9:30 AM Welcome and Participants introduction

9:30 to 9:50 AM Compete or Collaborate? Expanding your Digital Influence outside of the
Philippines (ASEAN and beyond)
Speaker: Anton Diaz, Our Awesome Planet

10:00 to 10:20 AM The CEO as a Digital Thought Leader
Speaker: Pacita “Chit” Juan, Entrepreneur

10:30 to 11:15 AM Promoting Tourism, Travel, Culture through Digital Influencers
and Social Media (PANEL)
Speakers / Panelists: Jonji Gonzales –,
Apple Allison Perez – Digital Marketer and blogger
(more to be added)


12:00 PM to 1:00 PM Lunch Break

1:00 PM to 1:45 PM Promoting and Selling Real Estate Properties Online (PANEL)
Speakers / Panelists: Licensed Real Estate Brokers – Gigi Bonquin,
Benjamin Palaroan Jr., Ariel Pagdanganan (Profriends) (more to be added)

2:00 PM to 2:45 PM Increasing and Measuring Digital Influence and Marketing Effectiveness
in Search, E-Mail, and Social Media (PANEL)
Speakers / Panelists: Mannix Pabalan (Hashtag Digital), Mel Dominguez (Dominguez Marketing) (and more to be added)

3:00 PM to 3:45 PM Building Sustainable Communities and Movements (PANEL)
Speakers / Panelists: Lace Llanora (Vanilla Digital),
Ron Cirujano (Elance), Rosario Juan (and more to be added)

4:00 PM to 4:45 PM Bloggers as Digital Influencers (PANEL)

NOTE: Topics and speakers are subject to change. Please check the official event page for latest update.

Registration Fee is Php 4,500 per participant. Aside from attending the 1 day summit, this will also give participants 1-year access to all free and paid e-learning offerings (including upcoming ones) on the Digital Filipino website.

For group, student rate and other inquiries, please directly contact Ms.Janette Toral.

For inquiries about this event, please contact Janette Toral (send a private message). She can also be reached through mobile at 0920-9508696 or via Twitter @digitalfilipino. (You can also check out the photo archives of #DIMSummit in Manila’2012, Cebu’2012, La Union ’2013, Rizal’2013, Manila’2013)

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