|“STAR” PLAYERS — Actor Carlos Agassi and fellow celebrities|
People at the Mall of asia really had a great time at the converse block party happened last May 28, 2011. Converse block party aims to celebrate individuality, independence and relates the story of being an iconic shoe brand. The party is inspired by the fourth of July block parties in the United states. The event and activities included street games, basketball skateboard and dance exhibitions, graffiti art, musical performances, raffles and fantastic prizes.
Back in 1930’s converse was the first basketball shoe to land the basketball court and became the standard issue basketball shoes for proffesionals , college and highschool teams. And the brand has evolved through the years. From basketball became a favorite of skaters. And later on was adapted the street fashion and has become a lifestyle brand . Converse are known for offering variety of styles from colors to designs. According to Kit Santos , Converse Philippines Marketing manager, Converse comes out 200 new designs every season.
Converse is a long established casual street wear. During the event, members of various several college basketball teams were there to give exhibition games. De La Salle, San sebastian and EAC participated on the event. There was also a celebrity basketball game featuring Carlos Agassi and numerous stars. Beatbox Philippines showed off their talents onstage.
Through out the event, visual artists created some cool graffiti and chalk art. A 3d video viewing room was there where partygoers watch a 3d presentation of converse being used by famous skaters.
Popular bands Gloc 9 with Pointblanc and Callalily played later in the evening .
The event was the perfect send off, the great summer to celebrate friendship and fantastic memories, Life and freedom and more than a hundred years of converse being a fashion icon and and an integral part of filipino culture.
|SAN SEBASTIAN COLLEGE, ARELLANO UNIVERSITY face-off|
|DLSU and MAPUA displayed their hoop skills|
|KRUMPINOY are the pioneers of the Krump street dance style|
|CALLALILY ROCK THE HOUSE|